1. EXPLORATION & PLANNING:
Most of our clients have a good intuitive feel for where they want their brand to go. It's our job to listen and refine the essence of your company. We'll begin a dialogue with a series of questions discover the heart of your brand... diving deeper for clarification. We'll quickly come to understand how you see your company, your product, your consumer and what you want your brand to be.
2. DESIGN & DELIVER:
Now it's time to solve problems visually. Based upon research and exploration, we create a general style guide, suggesting visual representation of your new proposed brand image. It will show examples of color style, imagery and typography.
After we agree on this general look and feel, we start developing multiple mocked up design solutions for each specific branded component you've asked us to explore (logo, stationery, brochure, product and/or website, etc).
3. PRODUCTION & DELIVERY:
We manage all production of deliverables with attention to detail. We also make sure that your budget goes as far as it can with creative solutions to production limitations and deadlines.